The Design Behind Your New Favorite Denim

SANCTUARY IS BACK WITH A NEW DENIM COLLECTION COMPRISED OF A HANDFUL OF PIECES ESSENTIAL TO EVERY CLOSET. EACH STYLE IN THE COLLECTION IS THE IDEAL COMBINATION OF MODERN AND TIMELESS—CAPTURING A LAID-BACK AESTHETIC, EFFORTLESS ATTITUDE, AND ADVENTUROUS SPIRIT. AND WITH THE LAUNCH OF OUR NEW DENIM COLLECTION, WE DECIDED TO PICK THE BRAINS OF OUR TEAM'S DENIM DESIGNERS.

NOTE: WE’RE KIND OF BECOMING DENIM OBSESSED OVER HERE

Let’s Talk All Things Denim

We sat down with the denim experts behind the collection, our Design Director, Sarah Shelby, who has years of experience under her belt, and Mariana Santillan, an Associate Designer who specializes in denim. Here’s what they had to say:

WHAT WAS THE INSPIRATION BEHIND THE COLLECTION?

SARAH: WE LOVE THE SPRING RETRO PRINTS INSPIRED FROM THE ’90S AND WANTED TO WEAR DENIM TO BACK THEM. LIVING IN DENIM I FOUND MYSELF REACHING FOR VINTAGE FITS AND WASHES BECAUSE I DIDN’T FIND ANY NEW STYLES THAT REFLECTED MY RECENT WORK AND PLAY STYLE. WEARING DENIM EVERY DAY, I WANTED THE COLLECTION TO HAVE THIS LIVED-IN DENIM LOOK AS WELL. WE VALUE WELL-MADE JEANS, THAT ARE MADE TO LAST AND BE WORN EVERY DAY THROUGHOUT THE SEASONS. THE STYLES ARE OFFERED IN MODERN SILHOUETTES, WITH HIGHER RISES IN STRAIGHT AND WIDE LEGS.

WHERE ARE YOUR FAVORITE PLACES TO GO FOR INSPIRATION?

MARIANA: I LOVE PULLING DENIM WASH INSPIRATION FROM VINTAGE COLLECTIONS AND THRIFT SHOPS.

I APPRECIATE THE STYLE OF THE ’70S, WHAT’S YOUR FAVORITE DECADE FOR DENIM?

MARIANA: DENIM IS TIMELESS, EACH DECADE HAS SOME SORT OF SIGNIFICANCE TO ME. OVERALL, DENIM SIGNIFIES FREEDOM— AND FREEDOM MEANS SOMETHING DIFFERENT TO EACH DECADE. EACH PERSON CAN BRING THEIR OWN STYLE TO EVERY PAIR OF JEANS.

WE LOVE THAT RESPONSE! OKAY, SO LASTLY—TELL US ABOUT YOUR FAVORITE FIT OF THE COLLECTION?

Mariana: My favorite piece from the collection is the Flashback. I love the wide leg and their worn, lived-in feel.

Discover Your Everyday Denim at Sanctuary

We’re all looking for the perfect fitted jeans—a pair that accentuates our features but is still comfortable for everyday wear. Confidence and comfortability are at the forefront of the collection's design. Each style is stonewashed for a soft touch feel and has its own unique lived-in vibe. At Sanctuary we believe in crafting pieces meant to last for years to come, and we don’t think you need every look out there, just a few closet staples that will have a constant rotation in your wardrobe

Find your fave pair here.